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Customer Experience is King

­­­ Customer experience is the summation of conscious events acting as a coordinated series of interactions between a brand and a customer that are essential for the accomplishment of business needs. Customer experience is an important aspect as far as organisational success is concerned and for this reason, an organisation [...]

By |2019-01-18T14:52:47+00:00January 23rd, 2019||0 Comments

10 Excellent Customer Satisfaction Survey Examples

Any service or product that is created is done with the sole purpose of meeting the needs of customers. Hence, it is safe to say that the success of your product or service is dependent on your ability to ensure that your customers are satisfied with your product/services at [...]

By |2019-01-18T14:27:14+00:00January 9th, 2019||0 Comments

Improving Patient Experience by Leveraging Customer Satisfaction Surveys

In recent times, a much higher priority has been placed on the necessity of patient customer satisfaction. Recent studies have noted that patients not only were suffering from their  ailments, but were also unsatisfied with the quality of service provided to them. This deficiency was characterized by a lack [...]

By |2019-01-21T12:10:13+00:00January 4th, 2019||0 Comments

Using Surveys to Measure and Track Customer Satisfaction

In business, it has always been important to maintain a handle on the level of satisfaction your customers have with your business. For many businesses, however, this had long been an informal form of measurement that relied on hastily constructed promotional surveys or other systems that relied on anecdotal reports. [...]

By |2019-01-18T14:27:34+00:00December 17th, 2018||0 Comments

How to Promote the Business Using Customer Centricity

 For many decades now, businesses have all sang the same tune when it came to putting customers first. We’ve all heard the songs: We only succeed when you do…The customer is always right…The customer comes first… And on and on it went. It’s often seemed as though there was no [...]

By |2019-01-18T14:27:41+00:00December 10th, 2018||0 Comments

How to Get Truthful Answers to your Customer Satisfaction Survey

Running a business can prove to be a very tasking job. You are running the day to day operations as well as managing staff and marketing. Another important element is getting customer feedback to continually improve your business practices.  Getting feedback from your customers may be gotten in various ways. One [...]

By |2019-02-13T08:30:20+00:00December 4th, 2018||0 Comments

How Purpose Rather Than Function Should Drive your Customer Service Culture

The competition for quality employees is stiff, and expected to become even more challenging in the years to come. Global competition demands it! Each company must turn its attention away from the traditional approach to customer service and look toward the development of a truly customer-centric customer service culture. Only [...]

By |2019-01-18T14:29:28+00:00November 23rd, 2018||0 Comments

How to Measure Customer Satisfaction

­­­ Measuring customer satisfaction has always been something difficult due to several reasons, but the most common one is that most customers tend to keep quiet when they love the product or service they purchased. So, only those customers that have complaints feel it’s necessary for them to reach out [...]

By |2019-02-13T08:33:29+00:00February 12th, 2017||0 Comments

The key to customer satisfaction in modern enterprise

Technology is changing the marketing landscape and immediacy of customer satisfaction as never before. The difference between today and yesterday is that previous technologies like radio and television were extensions of the existing means of communication, including newspapers and magazines. In a sense, they were simply taking technology to the [...]

By |2018-01-08T13:26:28+00:00October 4th, 2016||0 Comments

Understanding the Net Promoter Score

Understanding the Net Promoter Score There is some confusion about what a net promoter score® actually is. Some people consider it to be the percentage of customers who would happily and willingly promote a particular company. This isn’t actually the case. The net promoter score isn’t a percentage, it’s an [...]

By |2018-11-20T13:45:42+00:00September 26th, 2016||0 Comments