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Using Surveys to Measure and Track Customer Satisfaction

In business, it has always been important to maintain a handle on the level of satisfaction your customers have with your business. For many businesses, however, this had long been an informal form of measurement that relied on hastily constructed promotional surveys or other systems that relied on anecdotal reports. [...]

By |2019-01-18T14:27:34+00:00December 17th, 2018||0 Comments

How to Measure Customer Satisfaction

­­­ Measuring customer satisfaction has always been something difficult due to several reasons, but the most common one is that most customers tend to keep quiet when they love the product or service they purchased. So, only those customers that have complaints feel it’s necessary for them to reach out [...]

By |2019-01-18T14:30:06+00:00February 12th, 2017||0 Comments

Overcoming barriers to customer satisfaction

Overcoming barriers to customer satisfaction Overcoming barriers to customer satisfaction is critical, particularly since all companies are in one of two positions regarding customer satisfaction. They either improve customer satisfaction by integrating customer feedback into day to day operations, or they don't. Even though it is certainly important know what [...]

By |2018-10-20T18:49:30+00:00January 24th, 2017|, |0 Comments

The key to customer satisfaction in modern enterprise

Technology is changing the marketing landscape and immediacy of customer satisfaction as never before. The difference between today and yesterday is that previous technologies like radio and television were extensions of the existing means of communication, including newspapers and magazines. In a sense, they were simply taking technology to the [...]

By |2018-01-08T13:26:28+00:00October 4th, 2016||0 Comments

Tips on keeping customer loyalty

Modern business finds itself in a completely unique situation. It’s gone global and yet it seems like it’s existing in a small town, where everybody talks to everybody and where generating customer loyalty is the only way to stay in business long term. The same technology that enables a business [...]

By |2018-01-08T13:26:29+00:00September 13th, 2016||0 Comments

What constitutes quality customer service

Customer service in a digital age is increasingly coming under scrutiny as the years pass. One of the key drivers behind this is because in the past, quality customer service was simply assumed and every business pretty much followed the same protocols. This isn’t so true today. What Has Changed? [...]

By |2018-01-08T13:26:29+00:00June 3rd, 2015||0 Comments

How to respond to customer feedback

Pressure is much greater on the modern executive than it was only a generation ago. The ongoing decrease in the value of money has forced business to concentrate more and more on profit, as more and more money is required to purchase less and less. Constant inflation requires that businesses [...]

By |2018-01-08T13:26:30+00:00March 18th, 2015||0 Comments